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03/18/10
Are You Tending to Your Garden?

Spring will soon be here - something that excites so many of us. New blooms, trees and shoots of plants to be found all over! Yes, Spring is a very exciting time for everyone.
It leads us to wonder…are you tending properly to your own garden? No, not the garden in your backyard but your business [...]

03/11/10
Are You Reaching Your Target Market?

Now this is a question not all businesses like to think about.
Some businesses think they are reaching their target market - when in reality they are coming close but just not hitting that great bullseye. You and I both know there is a big difference between hitting your target market (the bullseye) and “coming [...]

02/8/10
Are You Getting Their Attention?

Let us ask you an important question. If you’re like most businesses - you probably don’t want to think about this answer. That’s okay - we’ll talk about that too!
“Is your website getting your customer’s attention?”
Tricky question as some businesses may say “Yes” or “No” but not truly know the results. The easiest ways to [...]

02/1/10
Juggling Isn’t Just for Clowns

Many of us think of juggling as an activity for clowns at children’s birthday parties. But juggling is something that often happens in the business world. You certainly don’t want to do this with your website needs. When you juggle with your website - you’re taking chances with your business that really don’t need [...]

01/25/10
It’s All About Perspective

One of the things we’ve learned about approaching any new situation is that it is all about perspective. If you are looking at things from where you are looking at them - you are often only seeing one point of view.
Take for example this above photo of birch trees. We think it’s a rather [...]

01/18/10
What Technology Would You Like to See in 2010?

As we start a new year, we turn our thoughts to technology. It seems every year brings some exciting technological advances - and we are sure that 2010 will be no different in this respect. But what cool, fun and new techy gadgets and changes will we see? Let’s talk a bit about what we’d [...]

01/15/10
How a Customer Falls In Love With a Website

With Valentine’s Day around the corner, we’ve been doing a lot of thinking about hearts and flowers lately. Take it easy on us…the stores are full of those chocolate filled hearts this season.
Let’s talk for a few minutes about how a customer falls in love with a website. You may not think about this….but [...]

01/8/10
New Year’s Resolutions for 2010

Marketing Beyond Design would like to wish you a very Happy 2010!
Let’s talk now about New Year’s Resolutions. What could you do differently this year? Many of us make personal New Year’s Resolutions - quitting smoking, lose weight or improving our relationships - yet we forget to make professional ones. This is an ideal [...]

12/1/09
Read or Delete?

Today the success of your messages is not measured by playground popularity, a trip to the Principal’s Office or even just being ignored by your peers. It is measured by whether your customers read you…or delete you. You need every advantage on your side as you approach customers with a message. At this point your “average” customer receives hundreds of e-mails daily - some they want, others they didn’t know they wanted until they got them and still more that just take up space. It is critical to realize that on the typical day you are not just competing with your competition - you are competing with the other noise that exists in your customer’s in box.

07/28/09
Life’s a Beach!

We bet you’ve heard this saying once or twice….that’s Life’s a Beach.
But does anyone really know what it means?
Marketing Beyond Design would like to take an attempt at explaining it. It is after all, summer!
Life’s a Beach is something to ponder about planning and preparation. When you go to the beach…you can spend your time [...]

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